By CIVICUS
Jun 24 2026 (IPS) CIVICUS speaks about the climate impacts of the 2026 World Cup with Frank Huisingh, founder of Fossil Free Football, a fan-led group that campaigns to end fossil fuel sponsorship in football and make the game more sustainable. Frank Huisingh
The 2026 World Cup is the biggest in the tournament’s history, and the most polluting. With 48 teams playing across 16 venues in Canada, Mexico and the USA, millions of fans will fly across a continent, pushing emissions far beyond any previous World Cup. FIFA has taken on Saudi state oil company Aramco as a major sponsor, using football’s vast reach to promote the fuels responsible for climate change, while extreme heat is expected in 14 of the 16 host cities, putting players and fans at risk. What makes this the most polluting World Cup ever? The 2026 World Cup is probably the most polluting event humanity has ever staged. It is bigger than any edition before it, with 48 teams and 104 matches played across 16 host cities in Canada, Mexico and the USA.
In past tournaments, much of the pollution came from building stadiums. Qatar built its venues almost from scratch in 2022 , and Saudi Arabia will pour enormous amounts of concrete into constructing new stadiums for 2034. This World Cup can at least rely on existing infrastructure. Instead, the main driver of pollution is travel. The host cities are so far apart that the only way to get between most matches is by plane, and fans are effectively forced to fly to follow their team.
Another factor is that the tournament is a giant billboard for polluters. Its sponsors include airlines such as American Airlines and Qatar Airways, carmakers like Hyundai-Kia, and Bank of America, a major financier of fossil fuels. This advertising adds significant emissions, because advertising drives up consumption.
The most concerning announcement of all was that Aramco, the Saudi state oil company and the world’s biggest oil producer, would become the World Cup’s biggest sponsor . Fossil fuel advertising works differently from the rest. It is not really about selling us our next product, since we don’t make those choices consciously, but about building influence and soft power. Aramco is using the largest platform on earth to spread its message.
This soft power matters. At the COP climate talks , Saudi Arabia is widely regarded as the worst blocker of climate action, rivalled only by Russia and now the USA. That unpopularity is exactly why it builds soft power elsewhere, by sponsoring huge events like this or fronting ads with figures such as former player Rio Ferdinand and former Arsenal manager Arsène Wenger, which will be highly visible throughout the tournament. What’s the impact of extreme heat? Because of climate change, summer football is now threatened by extreme temperatures it was never designed for, and FIFA has not adapted.
Fans may spend the whole day outside and then sit in the sun inside the stadium, which is dangerous for anyone, young or old. FIFA is doing little to help them stay hydrated. If anything, it is making things worse, having recently announced that people will no longer be allowed to bring their own reusable bottles into stadiums. A basic precaution would be to guarantee that fans can refill their bottles whenever they need to.
For players it can be just as serious. Teams will try to prepare for the heat, but the first reports are already coming in of players left exhausted by it in the USA. And the three-minute cooling breaks FIFA has introduced, which will be applied in every match regardless of conditions, are too short to bring players’ body temperature down or let them rehydrate properly. Experts say they should last at least six minutes.
We worked with a group of over 20 medical, climate and sports-science experts on an open letter warning that FIFA’s heat standards are genuinely dangerous, even impossible to justify. The way to measure how the body actually experiences heat is the ‘wet bulb globe temperature’, which combines air temperature, humidity, sun radiation and wind speed.
The experts, in line with the players’ union, say measures should begin at 26°C wet bulb and matches should be postponed at 28°C. Yet FIFA only takes any precaution at 32°C, and even then, postponing a match is not mandatory. That threshold is extreme. A 32°C wet bulb reading can correspond to 45°C in dry air or 35°C in high humidity, conditions in which no one should be playing sports outside at all.
So FIFA is promoting the causes of the crisis, exposing players to extreme heat and then failing to protect them. It could do so much better. How does all of this sit with FIFA’s climate commitments? In 2021, FIFA signed up to United Nations commitments to cut its emissions by 50 per cent by 2030 and reach net zero by 2040. It was a moment when the climate movement had real momentum and every organisation felt it had to put something down. But since then, the strategy has done little more than sit on paper, while FIFA has moved in the opposite direction.
Net zero by 2040 is a fantasy. The world won’t be net zero by then, so a travel-dependent tournament certainly won’t be either. The 50 per cent target, by contrast, is difficult but achievable. It could be reached by hosting the tournament in a smaller territory, using existing stadiums, encouraging fans to use public transport and prioritising local supporters rather than relying so heavily on international travel. International fans should absolutely be there – they are part of the experience – but it is also wonderful when the World Cup comes to town and local fans get the chance to attend.
Yet FIFA has taken no steps towards this target. Since signing up, its tournaments have only become more polluting. Politically and economically, FIFA has placed itself on the side of the fossil fuel industry and petrostates, not on the side of everyone else on the planet. What can fans and civil society do? Fossil Free Football is a tiny organisation, but we make as much noise as we can to hold FIFA accountable and force it to answer questions, which you can already see happening in the media. But we need many more players and fans alongside us.
Football can only survive if people can still go outside and play. So, if you love the game and care about its future, the first thing to do is speak up. Men’s football is often seen as conservative, but if you ask fans anywhere, they are as worried about the climate crisis as everyone else. That is why even talking about it with friends can make a difference, and it is where civil society activism begins.
From there, fans can call on their football associations and local clubs to act on climate. That might mean challenging a polluting sponsor, putting solar panels and a battery at the clubhouse or serving more plant-based food.
The same pressure is already working at the city level. A growing number of cities are banning fossil fuel advertising, much as we once did with tobacco when its impact on health became impossible to ignore. Amsterdam and Edinburgh have done it, and it can be replicated almost anywhere. Now football must do the same. What lies ahead for the next World Cups? I hope this tournament will be a wake-up call, and I fear the extreme heat and its toll on players may be what forces FIFA to change course. This summer might open the debate about moving the World Cup to winter, something that until now has only happened for Qatar.
The next event is the 2027 Women’s World Cup in Brazil, which Aramco is also set to sponsor. Tellingly, far more female players than male players have spoken out against the deal. We are campaigning to get it dropped before the tournament. It would be a shame for a country like Brazil, which has lately played a fairly positive role on climate, to host a tournament sponsored by the biggest polluter.
The 2030 World Cup will be hot too, with the tournament taking place mainly in Morocco, Portugal and Spain and with three opening matches in South America. Southern Europe and Northern Africa in summer are no place to play football. Meanwhile, stadium construction in Morocco is already drawing protests from locals and its emissions will be huge.
As for the 2034 World Cup in Saudi Arabia, eight years is a long time, especially as we are in the middle of a fossil fuel energy crisis driven by the war Israel and the USA are waging on Iran. Many Saudi infrastructure projects are already being scaled back, and the country and the world economy could look very different by then.
The risk, though, is that nothing changes politically at FIFA and the tournament goes ahead in Saudi Arabia, almost certainly in winter. That would mean yet another World Cup driving enormous emissions from construction, in a country that already imports a staggering share of the world’s concrete. CIVICUS interviews a wide range of civil society activists, experts and leaders to gather diverse perspectives on civil society action and current issues for publication on its CIVICUS Lens platform. The views expressed in interviews are the interviewees’ and do not necessarily reflect those of CIVICUS. Publication does not imply endorsement of interviewees or the organisations they represent. GET IN TOUCH Website Bluesky Instagram LinkedIn TikTok Frank Huisingh/Bluesky Frank Huisingh/LinkedIn SEE ALSO Solidarity World Cup CIVICUS Climate: between breakdown and breakthrough CIVICUS | 2026 State of Civil Society Report Qatar 2022: glory at what price? CIVICUS Lens 18.Nov.2022